I took a look at this, and I think it's extremely objective. I even copied and pasted the worksheet into a new Excel sheet to sort the various categories and examine the criteria he uses. Loyola appears to score pretty well on nearly every metric. Nevertheless, he puts Loyola and some other well-regarded schools in the Perish category (including Knox College, Smith College, St. John's in NYC, Illinois Institute of Technology, and Kent State).
Take a look at how he defines the quadrants, and let me know if you think this is where Loyola is right now....
Quote:
Quadrants:
Thrive: The elite schools and those that offer strong value have an opportunity to emerge stronger as they consolidate the market, double down on exclusivity, and/or embrace big and small tech to increase the value via a decrease in cost per student.
Survive: Schools that will see demand destruction and lower revenue, but will be fine, as they have the brand equity, credential-to-cost ratio, and/or endowments to weather the storm.
Struggle: Tier-2 schools with one or more comorbidities, such as high admit rates (anemic waiting lists), high tuition, or scant endowments.
Perish: Sodium pentathol cocktail of high admit rates, high tuition, low endowments, dependence on international students, and weak brand equity.
Loyola has a fairly high admit rate, but that's coming down. I think if Loyola limited their admissions (the size of freshmen classes have been rising to what is now the highest enrollment in many years) and lowered the "list price" of tuition, that would fix the high admission issue pretty quickly. The endowment is not terrible compared to peer institutions, but needs to grow about 20% to keep up with benchmarks for similar schools.
Marquette, a school very similar to Loyola in many ways-- almost the closest analog to Loyola on this list-- is listed in the Thrive category with an endowment just barely (2%?) more than Loyola. Holy Cross is listed as a Thrive. Boston College is a Thrive. Loyola Marymount, Georgetown, Santa Clara, and Gonzaga are listed as Survive. Most of those Jesuit schools in the Survive category have higher tuitions. DePaul is listed to Survive, even though their endowment per student is far below Loyola's. Loyola is the largest enrollment Jesuit university in the country, and has a lower than average foreign student number.
So basically, I don't know what this list reflects.... the metrics like "Vulnerability Score" don't even appear to correlate with the end conclusion. Note that the end determination column is labeled as "Professor G's Categorization," and from what I can determine, all the other data is meaningless in contributing to that categorization.